
Here's some really recent work by CP+B in Boulder for Burger King: the 1$ Holiday Gift Card. This just started a few weeks ago to inaugurate the 2009 holiday season, and it's genius. At a time when everyone is concerned with purchasing gifts and sending cards, and given the state of the economy, Burger King has helped people kill 2 birds with one stone, and they've done so in only the off-beat type of humor that CP+B can provide. The cards, which come with funny sayings, come with actual 1$ bills good for a BK double cheeseburger. This is an example of non-traditional advertising at its finest, so go pick up a 1$ holiday gift card for an [un]loved one today!

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