Agency Work: Taxi

This is perhaps my favorite ad to make fun of itself. Who would have thought we'd see an ad agency do work for a post-production client? That's exactly what Taxi Toronto did for JMB Post Production, and it works perfectly. This is part of a 3 spot campaign all depicting real actors in front of a blue screen, all ending with the tagline "It all happens in post." The concept is short, simple, and sweet: display actors being ridiculous in front of a blue screen in order to show the importance of post-production work. I only wish I could have seen how this footage ended up.